EMAIL MARKETING

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Businessman behind laptop sending emails from his desk

Learn how to master the Email Marketing landscape,

how to become confident in your Email Marketing, all about personalization, interactivity, automation, how to use technology to customize your messaging to fit your unique brand, identify a target audience, segment lists, define clear goals and objectives for your campaigns, build content strategies that align with your brand and audience needs. Get examples of successful marketing strategies, learn how to build lists, ethical ways to collect emails, how to create compelling lead magnets, tips on maintaining a clean, engaged list, learn the right copy for testing and email optimization.

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